I'm fascinated by the way the female face is portrayed in advertising, reduced to a sexualised, superficial object, devoid of human emotion. My work examines the concept of ideal beauty advertisers promote in order to sell their products.
My practise showcases a journey of experimentation with surface, layers and technique.
An unreal and unattainable beauty is presented as the norm through images and persuasive text in women's magazines. My works result as a mere superficial representation of an ideal female beauty that reflects the beauty and fashion industry.