Ninety Percent of Everything is an artistic research project investigating the impact of maritime logistics on the climate crisis. To achieve this, it examines the port as a critical device interconnecting commercial flows, ecological balances, and social and geopolitical dynamics.
The title draws inspiration from the book of the same name by British journalist Rose George, which reveals how maritime transport — the invisible engine behind approximately 90% of everyday goods — profoundly shapes the production, distribution, and consumption of commodities, influencing our habits and our relationship with the planet.
Within this framework, Ninety Percent of Everything understands the climate crisis in its systemic dimension and focuses on the interconnections between ecology, society, and geopolitics that structure maritime trade, questioning the role of everyday behaviours in the reproduction of unsustainable models.
Through an approach that intersects artistic practice, scientific research, and the active involvement of communities, the project brings data related to maritime logistics and climate scenarios into dialogue with the direct experience of port and maritime space.
At the core of this process is the art residency, which will take place in Genoa and at sea, aboard operational cargo vessels. The working space, hosted by Palazzo Ducale, will be open to the public, fostering ongoing interaction with the city. Time at sea and access to the operational port will constitute the core of the situated research.
The outcomes of the residency will take the form of a multichannel installation at Palazzo Ducale, a performance within the operational port, and a bilingual publication gathering interdisciplinary contributions on the themes addressed.
Through this hybrid narrative, Ninety Percent of Everything seeks to foster critical reflection towards new ecologies of global consumption.