futuristic snack designs

A leading company in the food & beverage sector, in collaboration with Desall, is looking for innovative concepts for a snack, either sweet or savory, aimed at a young consumer audience. The project should develop not only the food product itself but also its related branding, defining a clear and coherent identity capable of standing out for personality, contemporary relevance, and overall consumption experience.

You are invited to propose a concept for a packaged snack, either sweet or savory, designed for practical and contemporary consumption.

The project should include both the definition of the product and the development of its related branding, including naming, visual identity, and packaging concept. The snack will be intended for everyday and informal consumption moments such as breaks, on-the-go consumption, social activities, or leisure time.