Founded by art collectors Alex Mitow and James Miille, Superfine! started out in 2015 as an alternative to boring, stuffy art shows and complicated art world politics. From the start, we caught flack from the art establishment when we broke down barriers and opened the gates to everyone from serious long-time art collectors to people who just love art and never thought they’d collect.
As it turned out, nobody cared about the art world and their politics. Our open and transparent approach worked: imaginations have been sparked and countless new collections have been jump-started at Superfine! fairs as we continue to spread our message of a more inclusive art market across the country. Since 2015, we’ve had one goal: produce badass, expertly curated art shows where über-talented, diverse global artists meet their new fans in iconic locations across the US and beyond.
We provide artists with access to top quality attendees primed to purchase, gallery-level exhibit space, extensive marketing support + training. At the NYC 2019 edition, 23% of attendees purchased art in a fun, intimate atmosphere. We deliver these results by spending $50K+ per fair on hyper-targeted social media ads to help you connect with your next great collector sooner. Connect with us today to jet-fuel your global art expansion.